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Clairol Partners for Parties

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By: TOM BRANNA

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For the first time ever, thousands of women nationwide will host Clairol House Parties, inviting friends and family into their own homes for a night of at-home hair color education. Clairol partnered with House Party, a marketing company that creates immersive events through at-home parties, to carefully select 1,000 hosts. The hosts were provided with educational materials. “These parties give me the opportunity to provide my expertise to women across the nation and give them the same adv...

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